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a feature film for the price of one ad 🎞️
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ok what actually got released here?
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Higgsfield premiered The Cully Hill Boys, a 110 minute action comedy about three East London rappers, generated end to end with AI. Roughly $2 million and four weeks, against the year or two and $20 million an indie feature normally eats.
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The Cully Hill Boys | N3on, Israel Adesanya and MK | AI Action Film
youtu.be
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Would you watch a film made entirely by AI?
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🤷 so who's on screen if nobody acted
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how much work was that for them?
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A two minute voice recording and some photos. N3on called it a "pretty good check with very little work," and screenwriter Tim Planagan got guild rates for a script he could never place.
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🔁 Google keeps shipping the cheap one
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Wasn't that they're pitch last month? 🗓️
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Yup, and ‘flash’ forward a few weeks, now you have Gemini 3.7 Flash landing with big coding jumps, going from 49% to 65.3% on DeepSWE and 34.4% to 43.6% on FrontierCode.
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Introducing Gemini 3.7 Flash
youtu.be
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what's it going cost me this time?
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Half of what 3.6 Flash cost at launch, $0.75 per million input tokens and $3.75 output through year end. It also now powers Spark, the always-on agent for Pro and Ultra subscribers.
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and the big model? still nothing?
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xAI is actually back in the race with Grok 4.6
youtu.be
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🎬 weekly challenge: make the trailer for your own life
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A 28 person crew made a feature in four weeks. You have a phone and a lunch break, so make a 60 second trailer for your most boring week this year.
| 🎙️ Step 1: Write the voiceover first. Ask ChatGPT, Gemini or Claude for a 60 second trailer voiceover about your week, prestige drama style. Your grocery run is the turning point. |
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| 📋 Step 2: Turn it into a shot list. Ask the same chat for eight shots, each a one line visual with the camera move and the lighting. |
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| 📱 Step 3: Shoot it badly on purpose. Film all eight in one sitting, handheld, no retakes. The gap between the script and the footage is the joke. |
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| ✂️ Step 4: Cut it and narrate it yourself. Stitch the clips in your phone's editor and record your own voice. A synthetic read kills it. |
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| 📤 Step 5: Send it to one person. Text it to whoever appears in it, then decide which half did the work, the writing or the filming. |
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If a streamer can earn a check from a two minute voice recording, what is an actor actually selling now? And is Google shipping fast because it is winning, or because the big model still is not ready? We'd love to hear your thoughts!
